Our senior people have had distinguished careers in real estate, marketing, advertising and management consulting where their success has been based on meticulous and inspired achievement of client goals.
Our success has achieved its velocity from the appreciative referrals of high end clients and customers. People who demand the best in personal service choose Carol Quatrone Realty.
2. The Right Kind of Training and Experience
Our senior people have received extensive training in advertising, marketing and promotion.
3. Geographic Flexibility
Our office in Greenwich Village is at the center of downtown where we can keep our fingers on the pulse of every neighborhood.
Marketing Your Property
Our Website and the Internet
eBrochures to brokers
Photos and details of your property (e.g., floor plans) for buyers and brokers
Virtual tours for buyers and brokers
Announcements of Open Houses
Opportunities for buyers and brokers to schedule showing
Local Print Advertising
Local newspapers
Local magazines in some cases
National publications in rare occurrence
Direct Mail
Usually in the immediate vicinity based on our successful experience
Sometimes to targeted buyer categories that might be especially appropriate for your particular proper
Your Broker
Your broker is proactive in marketing your property
He or she will take the initiative to make things happen to your optimum benefit
Not only will he or she make things happen, they will also keep you in the loop in a timely manner
The Sales and Marketing Process
Proper Pricing prevents regrets, and we take you through the science and art of pricing your property for success in each and every type of market.
We spread the word immediately. Every broker in New York City gets a 4-color marketing brochure of your property with floor plan within days of our listing agreement. The selling points of your property are accentuated to appeal to the prime prospect for your specific property.
Virtual Tours work very well for some properties and not at all for others. If a Virtual Tour shows your property to best advantage we will use it immediately. (See definition of Virtual Tours in glossary.)
Looking your best. We give you tips on how to prepare your property for the quickest sale at the best price.
Open Houses correctly planned and designed can provide optimum exposure for busy brokers and the buyers who are your best prospects.
What works for you. Showings are scheduled for your convenience.
The precious few. Our job is to review credentials of prospective buyers and present to you offers only by buyers who can make good on them.
What is going on? We are committed to timely communication of the sales process so you know where your property stands at all times.
Negotiations. The most important thing about negotiation is achieving the result you desire. The power is in the deed. We are skilled at communicating about it before and after, but the heart of the matter is the successful transaction, and we never forget that. As a point of information, our experience is that the art and science of negotiation changes dramatically with different flows in the market, and we are trained to communicate about this clearly and succinctly.
Board Package. We move with speed to make sure your purchaser assembles and submits a board package that puts them in the best light.
Legal Counsel. We can introduce you to attorneys who specialize in real estate sales and who have worked successfully with our clients. If you have suitable legal counsel in place we can work smoothly with them to facilitate your sale.
Closing Costs. We can give you estimated closing costs for your property whether you are the seller or the buyer.
